About Me (See Photos and Video below)
I have 16 years experience in Pay-Per-Click (PPC) Digital Marketing with a focus in Paid Search (SEM or Search Engine Marketing) via Google Ads. Through the years I have worked on accounts for over 45 different companies, including VitaminWorld.com, Netflix, Eharmony, Legalzoom, and United Health Group. How did I get to this point? Let’s review some of my story.
I knew I had a love for technology after receiving my Bachelors in Electrical and Computer Engineering in 2002 but I also had a love for business and creativity that was brewing behind the scenes. With this mind over the next 5 years I picked up the skills I needed to make my way into digital marketing, which is a great balance of creativity, business, and technology. My career started at The Search Agency as a Search Engine Marketing (SEM) analyst in 2007, which had me overseeing a team of SEM analysts, analyzing search engine data and creating more efficient automated processes. I then worked at varying marketing agencies such as Vantage Media (now Katch), where I managed an SEM Lead Generation team, and then Vendo, where I helped them start their SEM ecommerce business from scratch. I decided to start Frank Gamboa Consulting because I wanted to create an environment where I could apply my own personalized business methodology while still utilizing the experience I gained at various top agencies. I was also a board member for the Search Engine Marketing Professional Organization (SEMPO) Los Angeles Chapter for two years. Furthermore, you can find a 2020 article I wrote for Feedonomics.com on ecommerce marketing (2nd author from the top).
On the Personal Side
Born and raised in the Los Angeles area this place has always been the place I call home and the place I come back to. My family is from Mexico and they came here during the last century. Even though I am often very serious on the business front I have my fair share of hobbies. Being active, video games, dogs, or just enjoying time with friends over a meal are a few of the things I enjoy for recreation. I am also a devoted follower of Jesus Christ and a Christian who seeks to live out his faith according to the Bible.
Photos & Video of Me Speaking and Participating in Industry Events
Topic was cross-channel advertising.
Performance Innovation Summit 2015 in LA. (Digital Marketing Event)
Frank co-organized this event and moderated the publisher panel.
Video from the publisher panel Frank moderated with Google, Yahoo, Microsoft, and Facebook back for the 2015 Performance Innovation Summit in LA.
Summary video from the Performance Innovation Summit 2015 that Frank co-organized.
You can see Frank 40 secs in giving the high five.
Moderating a Panel on "When the Buy Button Lands on Search Engines" at Search Insider Summit - Dec. 2014
SEMPO - Moderating Job Panel - Oct'14
Moderating a SEM Job Panel at UCLA's MBA School.
SEMPO LA Holiday - Make A Wish Fundraising - Nov. 2014
Running the fundraising for Make A Wish at this SEM event.